SCAMPER provides a ‘hip-pocket’ tool; ie, an unplanned method of developing appropriate questions on an impromptu basis.
With SCAMPER, you may also take raw input (ie, first-cut ideation lists) and challenge participants to calibrate their raw input into something closer to the form of the answer being sought. Use the questions prompted by SCAMPER to stimulate more ideas as well. For example, “How might we combine ‘A’ and ‘B’?”
“The intellect has little to do on the road to discovery. There comes a leap in consciousness, call it intuition or what you will, and the solution comes to you and you don’t know how or why.” — Albert Einstein
SCAMPER — Similar Perspectives
In addition to SCAMPER, consider changing perspective to capture new ideas. For example, assign analogies of famous people, organization, or entropic situations. Ask—“What would (insert blank from below) do in this scenario?” Or, compare and contrast results through break-out groups, such as:
- Steve Jobs and Apple versus Bill Gates and Microsoft
- A monastery versus the mafia (organized crime)
- A university versus the military
- An ant kingdom versus the weather system (ecosystem), etc.
Nobody is smarter than everybody because groups create more options than individual ideas that are aggregated. SCAMPER or changing perspectives makes it easier to create new ideas during the meeting that did not exist prior to the meeting. Any group or individual is known to make higher quality decision when provided with more options.
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