{"id":5437,"date":"2017-03-02T00:01:05","date_gmt":"2017-03-02T05:01:05","guid":{"rendered":"http:\/\/mgrush.com\/blog\/?p=5437"},"modified":"2026-04-21T13:24:28","modified_gmt":"2026-04-21T17:24:28","slug":"triz","status":"publish","type":"post","link":"https:\/\/mgrush.com\/blog\/triz\/","title":{"rendered":"What is TRIZ, When You Should You Use It, and Stop Doing the Counterproductive"},"content":{"rendered":"<h2><strong><span style=\"font-size: 18pt;\">TRIZ<\/span> represents a methodology focused on innovative processes or product improvement. Use it when you need innovative thinking that extends beyond common process flow diagrams and requirements gathering.<\/strong> Look at further variations such as <span style=\"font-size: 18pt;\">ARIZ, I-TRIZ, P-TRIZ,<\/span> 40 Inventive Principles (with Applications in Service Operations Management), Reverse Fishbone,\u00a0<span style=\"font-size: 18pt;\">TRIZICS, USIT, SIT, <\/span>and\/or <span style=\"font-size: 18pt;\">ASIT<\/span>.<\/h2>\n<p><span style=\"font-size: 14pt;\">\u201cTRIZ\u201d is a Russian acronym for \u201cTheory of Inventive Problem Solving\u201d (<em>Teoriya Resheniya Izobreatatelskikh Zadatch<\/em>, pronounced <em>trees<\/em>). The inventor, Genrich Altshuller, patented an underwater diving apparatus and built a rocket-propelled boat by the tenth grade. He was later arrested and sentenced to the <em>Gulag<\/em> for 25 years. While Alex Osborn promoted his new &#8216;<a href=\"https:\/\/mgrush.com\/blog\/facilitate-innovation\/\" target=\"_blank\" rel=\"noopener noreferrer\">brainstorming<\/a>&#8216; method, Altshuller performed hard labor in coal mines while refining an alternative hypothesis to <a href=\"https:\/\/mgrush.com\/blog\/innovation-results\/\" target=\"_blank\" rel=\"noopener noreferrer\">innovation<\/a>. Eventually,\u00a0Altshuller studied over 200,000 patent files to identify patterns of technological innovation.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Altshuller discovered that the evolution of a process is not a coincidence. Rather it is governed by certain objective laws or &#8220;principles&#8221; suggesting that inventiveness and creativity can be learned. TRIZ is not based on psychology but on technology.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">TRIZ provides a systematic and <a href=\"https:\/\/mgrush.com\/blog\/structured-facilitation\/\" target=\"_blank\" rel=\"noopener noreferrer\">structured<\/a> approach to thinking, supported by numerous <a href=\"https:\/\/mgrush.com\/blog\/facilitation-tools\/\" target=\"_blank\" rel=\"noopener noreferrer\">tools<\/a>. Based on patterns of invention and systems evolution, organizations using TRIZ obtain the ability to focus their knowledge and talents on the <a href=\"https:\/\/mgrush.com\/blog\/workshop-canvas\/\" target=\"_blank\" rel=\"noopener noreferrer\">problem-solving<\/a> process. TRIZ inspired Boeing designs, Ford solutions, Hewlett Packard projections, and Dow Chemical improvements.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Compare TRIZ to other diverse business process methodologies with symbolic notation and syntax, including,\u00a0Entity Relationship Diagrams (ERD), ANSI standard flowcharts, data flow diagrams, Unified Modeling Language (UML), CRUD (create, read, update, delete) matrices, PAOC (plan, acquire, operate, and control), and many others. Unlike other more commonly used models, the TRIZ Matrix does not solve problems, it\u00a0gives hints about where to look.<\/span><\/p>\n<h3>TRIZ &#8211; Fun Examples<\/h3>\n<div id=\"attachment_6747\" style=\"width: 260px\" class=\"wp-caption alignright\"><img wpfc-lazyload-disable=\"true\" loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-6747\" class=\"wp-image-6747 size-full\" src=\"https:\/\/mgrush.com\/blog\/wp-content\/uploads\/2017\/03\/Triz1.png\" alt=\"Stop Doing\" width=\"250\" height=\"341\" srcset=\"https:\/\/mgrush.com\/blog\/wp-content\/uploads\/2017\/03\/Triz1.png 250w, https:\/\/mgrush.com\/blog\/wp-content\/uploads\/2017\/03\/Triz1-220x300.png 220w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/><p id=\"caption-attachment-6747\" class=\"wp-caption-text\"><span style=\"font-size: 14pt;\"><strong>TRIZ Founder Genrich Altshuller<\/strong><\/span><\/p><\/div>\n<p><span style=\"font-size: 14pt;\">This article seeks to inform you about TRIZ rather than providing a primer about TRIZ. There are numerous variations of TRIZ, as there are with <a href=\"https:\/\/mgrush.com\/blog\/agile-vs-waterfall\/\" target=\"_blank\" rel=\"noopener noreferrer\">Agile<\/a>, SDLC, etc.\u00a0 The following examples demonstrate how TRIZ intends to go beyond the obvious by truly starting with the end in mind.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Note, for example, that the jack in your automobile makes it easier to access a tire, not simply to raise the vehicle. If your vehicle was on soft dirt in a rural area, it might be quicker to dig a hole. TRIZ might help the manufacturer develop a jack handle or bar shaped like a shovel at one end.<\/span><\/p>\n<h3>Another TRIZ example. . .<\/h3>\n<p><span style=\"font-size: 14pt;\">Currently, helicopter pilots are unable to escape the helicopter in case of technical problems. A good solution would be to eject the pilot upward before he parachutes down. However, then you expose the pilot to the danger of being hit by the rotor.\u00a0(Solution: Remove the rotor before ejecting the pilot)<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">The men&#8217;s restrooms were not so clean at Schiphol Airport in Holland:<\/span><\/p>\n<blockquote><p><span style=\"font-size: 14pt;\">\u201cMany men weren&#8217;t aiming very well and were missing the target\u2026\u201d<\/span><\/p><\/blockquote>\n<p><span style=\"font-size: 14pt;\">They solved the problem by drawing a small\u00a0fly on the walls of the urinals to attract the attention of the men using the restrooms. It turns out that when a man concentrates on a certain spot, he naturally also aims in that direction. (During the European Soccer Championships that took place in Holland and Belgium, they replaced the flies at Schiphol airport with miniature orange plastic<\/span> <span style=\"font-size: 14pt;\">soccer goals!)<\/span><\/p>\n<h3>And our favorite TRIZ example . . .<\/h3>\n<p><span style=\"font-size: 14pt;\">A wise Chinese Emperor decided to divide his legacy between his two sons in an unusual way. He called his two sons, both excellent horse riders, and told them:<\/span><\/p>\n<blockquote><p><span style=\"font-size: 14pt;\">&#8220;One of you will inherit the largest portion of my legacy. You will both take part in a riding contest to determine who this will be. The winner will inherit the most. Oh&#8230; I forgot to tell you one of the conditions. The winner of this contest is the one whose horse comes last in the race. \u00a0If a winner is not announced by the end of the day tomorrow, neither of you will get the inheritance.&#8221;<\/span><\/p><\/blockquote>\n<p><span style=\"font-size: 14pt;\">Both of his sons were utterly confused. &#8220;What kind of contest is that?&#8221; they thought. It was obvious to both that each would try to ride as slowly as possible, and this way the race would never end. They went to consult a wise old Chinese sage. (The old sage told the two sons to switch horses. By doing this, each of them would try to ride as fast as possible to make their horse come last.)<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">For more information on TRIZ, visit\u00a0The TRIZ Journal\u00a0at:\u00a0http:\/\/triz-journal.com\/<\/span><\/p>\n<h3>Some TRIZ research . . .<\/h3>\n<p><span style=\"font-size: 14pt;\">Genrich Altshuller started analyzing thousands of patents worldwide in search of trends, patterns, and evolution of technical systems. Research told him that know-how originates from knowledge-based tools because they support a systematic approach toward innovation when applied to technological or business challenges.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Technical systems include &#8220;everything that performs a function&#8221;, e.g., cars, pens, books, and knives. Lev Shuljak proceeds to explain TRIZ:<\/span><\/p>\n<blockquote><p><span style=\"font-size: 14pt;\">&#8220;These laws [which govern the development of technical systems] reveal that, during the evolution of a technical system, improvement of any part of that system having already reached its pinnacle of functional performance will lead to conflict with another part. This conflict will lead to the eventual improvement of the less evolved part. This continuing, self sustaining process pushes the system ever closer to its <em>ideal<\/em> state. Understanding this evolutionary process allows us to forecast future trends in the development of a technical system.&#8221;<\/span><\/p><\/blockquote>\n<p><span style=\"font-size: 14pt;\">TRIZ has evolved as well. After the &#8220;Classical TRIZ Era&#8221; (1946-1985), new advancements were pushed forward in the Kishnev Era (1985-1992). New concepts like Anticipatory Failure Determination (AFD), the Innovative Situation Questionnaire (ISQ), the enhancement of ARIZ (Algorithm for Inventive Problem Solving), and others were introduced. From 1992 to the present, TRIZ westernized and adapted to the U.S. market: marking the Era of Ideation-TRIZ (I-TRIZ). I-TRIZ brought not only further enhancements for IPS (Inventive Problem Solving) and AFD but also new concepts like Directed Evolution (DE). More details about the different Eras can be found at Ideation International.<\/span><\/p>\n<h2 class=\"LStitle\">TRIZ &#8212; Stop Doing Counterproductive Activities and Behaviors to Make Space for Innovation*<\/h2>\n<p><span style=\"font-size: 14pt;\"><a href=\"https:\/\/www.liberatingstructures.com\/6-making-space-with-triz\/\" target=\"_blank\" rel=\"noopener\">Liberating Structures<\/a> (developed by Henri Lipmanowicz and Keith McCandless) provides a 35-minute exercise using TRIZ to help groups let go of what they know limits their success by inviting creative destruction. In other words, they seek an understanding of what we might stop doing.<\/span><\/p>\n<blockquote><p><span style=\"font-size: 14pt;\">TRIZ makes it possible to challenge sacred cows safely and encourages heretical thinking. The question \u201cWhat must we stop doing to make progress on our deepest purpose?\u201d induces seriously fun yet very courageous conversations. Since laughter often erupts, issues that are otherwise taboo get a chance to be aired and confronted. With creative destruction come opportunities for renewal as local action and innovation rush in to fill the vacuum. Whoosh!<\/span><\/p><\/blockquote>\n<p class=\"LSsubtitle\"><span style=\"font-size: 14pt;\">Their <a href=\"https:\/\/www.liberatingstructures.com\/6-making-space-with-triz\/\" target=\"_blank\" rel=\"noopener\">procedure<\/a> provides five activities with clear instructions:<\/span><\/p>\n<ol>\n<li><span style=\"font-size: 14pt;\">Structuring the invitation<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Arranging the space and materials<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Ensuring distributed and equal participation<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Configuring the groups<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Sequencing five steps, ten minutes each<\/span><\/li>\n<\/ol>\n<h4><span style=\"font-size: 14pt;\">They also provide Tips and Traps, Riffs and Variations, and Examples as they do with most of their well-constructed tools.<\/span><\/h4>\n<p>________________________________________________________<\/p>\n<p><span style=\"font-size: 14pt;\">*This work is provided and licensed under a Creative Commons License.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #000080;\"><strong><span style=\"font-size: 14pt;\">In a world where everyone can engage in decisions that affect them<\/span><\/strong><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\"><b>______<\/b><\/span><\/p>\n<h3><span style=\"font-size: 14pt;\"><b>Lead the Change\u2014One Meeting at a Time<\/b><b><\/b><\/span><\/h3>\n<p><span style=\"font-size: 14pt;\">Are you ready to transform how decisions are made, problems are solved, and alignment is built in your organization?<\/span><\/p>\n<p><span style=\"font-size: 14pt;\"><b>True meeting leadership goes beyond setting an agenda.<\/b> It requires a facilitator who can navigate complexity, balance voices, and drive toward outcomes with clarity and consensus. Our <a href=\"https:\/\/mgrush.com\/public-facilitation-training\/\"><b>Professional Meeting Leadership Workshop<\/b><\/a> and facilitation training equips you to do just that\u2014blending <b>human-centric methods<\/b> with <b>structured analytical tools<\/b> to foster rigor, inclusivity, and results that stick.<\/span><\/p>\n<ul>\n<li><span style=\"font-size: 14pt;\"><b><\/b><b>Practice live.<\/b><b><\/b><\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><b><\/b><b>Get expert feedback.<\/b><b><\/b><\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><b><\/b><b>Build confidence that lasts.<\/b><b><\/b><\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: 14pt;\">Whether your meetings suffer from unclear objectives, disengaged participants, or decision fatigue, this workshop will help you <b>identify the root causes<\/b>, <b>apply proven facilitation techniques<\/b>, and <b>emerge as the leader every team needs<\/b>.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\"><b>Take the first step today\u2014transform your meetings and magnify your impact.<\/b><b><\/b><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 14pt;\">\ud83d\udc49 <a href=\"https:\/\/mgrush.com\/public-facilitation-training\/\"><b>Click here to reserve your seat now.<\/b><b><\/b><\/a><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 14pt;\"><span style=\"font-size: 8pt;\"><i>#facilitationtraining #meetingdesign<\/i><\/span><i><\/i><\/span><\/p>\n<h3 style=\"text-align: center;\"><span style=\"font-size: 14pt;\"><b>Because every meeting should be a catalyst for change\u2014not just another calendar event.<\/b><\/span><b><\/b><\/h3>\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\"><b>______<\/b><\/span><\/p>\n<h4><span style=\"font-size: 14pt;\">With Bookmarks no longer a feature in WordPress, we provide the following for your benefit and reference.<\/span><\/h4>\n<ul>\n<li><span style=\"font-size: 14pt;\">20 Prioritization Techniques = <a href=\"https:\/\/foldingburritos.com\/product-prioritization-techniques\/\">https:\/\/foldingburritos.com\/product-prioritization-techniques\/<\/a><\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Creativity Techniques = <a href=\"https:\/\/www.mycoted.com\/Category:Creativity_Techniques\">https:\/\/www.mycoted.com\/Category:Creativity_Techniques<\/a><\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Facilitation Training Calendar = <a href=\"https:\/\/mgrush.com\/public-facilitation-training-calendar\/\">https:\/\/mgrush.com\/public-facilitation-training-calendar\/<\/a><\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Liberating Structures = <a href=\"http:\/\/www.liberatingstructures.com\/ls-menu\">http:\/\/www.liberatingstructures.com\/ls-menu<\/a><\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Management Methods = <a href=\"https:\/\/www.valuebasedmanagement.net\/\">https:\/\/www.valuebasedmanagement.net<\/a><\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Newseum = https:\/\/www.freedomforum.org\/todaysfrontpages\/<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">People Search = <a href=\"https:\/\/pudding.cool\/2019\/05\/people-map\/\">https:\/\/pudding.cool\/2019\/05\/people-map\/<\/a><\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Project Gutenberg = http:\/\/www.gutenberg.org\/wiki\/Main_Page<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Scrum Events Agendas = <a href=\"https:\/\/mgrush.com\/blog\/scrum-facilitation\/\">https:\/\/mgrush.com\/blog\/scrum-facilitation\/<\/a><\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Speed test = <a href=\"https:\/\/www.speedtest.net\/result\/8715401342\">https:\/\/www.speedtest.net\/result\/8715401342<\/a><\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Teleconference call = <a href=\"https:\/\/youtu.be\/DYu_bGbZiiQ\">https:\/\/youtu.be\/DYu_bGbZiiQ<\/a><\/span><\/li>\n<li><span style=\"font-size: 14pt;\">The Size of Space = https:\/\/neal.fun\/size-of-space\/<\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Thiagi\/ 400 ready-to-use training games = <a href=\"http:\/\/thiagi.net\/archive\/www\/games.html\">http:\/\/thiagi.net\/archive\/www\/games.html<\/a><\/span><\/li>\n<li><span style=\"font-size: 14pt;\">Visualization methods = <a href=\"http:\/\/www.visual-literacy.org\/periodic_table\/periodic_table.html\">http:\/\/www.visual-literacy.org\/periodic_table\/periodic_table.html#<\/a><\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\"><b>______<\/b><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>TRIZ represents a methodology focused on innovative processes or product improvement. Use it when you need innovative thinking that extends beyond common process flow diagrams and requirements gathering. Look at further variations such as ARIZ, I-TRIZ, P-TRIZ, 40 Inventive Principles (with Applications in Service Operations Management), Reverse Fishbone,\u00a0TRIZICS, USIT, SIT, and\/or ASIT. \u201cTRIZ\u201d is a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6747,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_wp_convertkit_post_meta":{"form":"-1","landing_page":"","tag":"0","restrict_content":"0"},"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[453185968,453185961,453192187,453185956],"tags":[453192390,453192387,453192620,453191039,453192388,453190630,453192389,453192616,453192619,453191038,453192617,453192618],"class_list":["post-5437","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analysis-methods","category-decision-making","category-prioritizing-meeting-agendas","category-problem-solving","tag-40-inventive-principles","tag-ariz","tag-asit","tag-genrich-altshuller","tag-i-triz","tag-innovation","tag-p-triz","tag-reverse-fishbone","tag-sit","tag-triz","tag-trizics","tag-usit"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What is TRIZ, When You Should You Use It, and Stop Doing<\/title>\n<meta name=\"description\" content=\"TRIZ focuses on innovative process\/ product improvement. 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