Some words, here focused on vague verbs, lend themselves to being DUMB. Remember DUMB stands for Dull, Ubiquitous, Myopic, and Broad—in other words, vague. Because the terms below carry multiple meanings, participants interpret them based on their individual bias and perspective—the opposite of consensual understanding.

As you improve your meeting leadership skills, constantly endeavor to listen to yourself. We know about the importance of NOT NEVER EVER using the term “I” after the Introduction has been completed. After all, it is not about you, it is about them. It is OK to use the plural and integrative first person however, including ‘we’ and ‘us.’

Additionally, keep in mind the following should be directed at participants and do not represent actions that are undertaken by the facilitator. These terms are typically put in the form of a challenge, such as an action plan for the participants. Monitor your choice of using the following words and note the supporting rationale:

15 Vague Verbs to Avoid

Avoid Vague, Abstract, and DUMB Verbs

Avoid Vague Verbs that are Abstract and DUMB

  1. Administer—Really? How are you going to do that?
  2. Assure—What is the action that provides the assurance?
  3. Consult—Here we have a contronym. Are you giving or receiving something?
  4. Develop—This requires an entire life cycle of discrete activities.
  5. Ensure—Given the many things we have no control over, how will you do this?
  6. Establish—An early process in most life cycles, requiring multiple steps or activities. What are they?
  7. Expedite—Simply substitute HOW are you going to do this?
  8. Follow-up—MG RUSH provides three tools for following up.  Each tool requires multiple activities to complete the step effectively.
  9. Implement—Another life cycle term that begs for clear detail.
  10. Investigate—A life cycle by itself that will require multiple activities.
  11. Manage—Probably the most abused of all terms (outside of consult). Twelve people will interpret what ‘manage’ means, a few dozen different ways.
  12. Monitor—Classic. Sound good, but HOW are you going to do this?
  13. Observe—Face-to-face? Secondary information? Third-hand hearsay?
  14. Perform—Do you mean act? If so, what action will be taken?

We do not expect you to memorize these terms, so strive to understand the logic. Verbs to avoid are typically vague because they are abstract. Participant-friendly terms are more active and tend towards the concrete. For example, it is easier to visualize someone “telling” someone else, rather than “collaborating.”


Finally, MG RUSH professional facilitation curriculum focuses on providing methodology. Each student thoroughly practices methodology and tools before class concludes. Some call this immersion. We call it the road to building impactful facilitation skills.

Become Part of the Solution While You Improve Your Facilitation, Leadership, and Methodology Skills

Take a class or forward this to someone who should. MG RUSH Professional Facilitation Training provides an excellent way to earn up to 40 SEUs from the Scrum Alliance, 40 PDUs from PMI, 40 CDUs from IIBA, and 3.2 CEUs. As a member of the International Association of Facilitators (IAF), our Professional Facilitation Training aligns with IAF Certification Principles and fully prepares alumni for their Certified Professional Facilitator designation.

Furthermore, our Professional Facilitation curriculum immerses students in the responsibilities and dynamics of an effective facilitator and methodologist. Because nobody is smarter than everybody, attend an MG RUSH Professional Facilitation, Leadership, and Methodology workshop offered around the world, see MG RUSH for a current schedule.

Go to the Facilitation Training Store to access our in-house resources. You will discover numerous annotated agendas, break timers, and templates. Finally, take a few seconds to buy us a cup of coffee and please SHARE.

In conclusion, we dare you to embrace the will, wisdom, and activities that amplify a facilitative leader.

Facilitation Expert

Terrence Metz, CSM, PSPO, CSPF, is the Managing Director of MG RUSH Facilitation Training and Coaching, the acknowledged leader in structured facilitation training. His FAST Monthly Facilitation blog features over 300 articles on facilitation skills and tools aimed at helping others lead faster, more productive meetings and workshops that yield higher quality decisions. His clients include Agilists, Scrum teams, program and project managers, senior officers, and the business analyst community among numerous private and public companies and global corporations. As an undergraduate of Northwestern University (Evanston, IL) and MBA graduate from NWU’s Kellogg School of Management, his professional experience has focused on process improvement and product development. He continually aspires to make it easier for others to succeed.

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